The Voice: A Promo That Connected with Millions
The Voice – Mazonakis Special
A special night for The Voice of Greece, dedicated to the legendary Greek artist Yorgos Mazonakis.
I had the opportunity to create the promo for this emotional special episode, aiming to capture the story, the emotion and the anticipation around the tribute.
The response was remarkable.
The episode achieved:
33.5% – Dynamic Audience
35.1% – Total Audience
40.1% – Peak Dynamic Audience
40.7% – Peak Total Audience
The promo itself also reached 1.7 million views on Instagram within its first day, receiving strong engagement and positive feedback.
Watch Promo here:
For me, this project was a great example of how a strong promo can build anticipation and become part of the story beyond the TV screen.
Promo Editor: Hadi Alizadeh
The Voice of Greece — SKAI
George Mazonakis Special — 2026